Tuesday, April 27, 2010

21 Mercer - Mr. Cartoon x Nike x USA Soccer

It was on and crackin' at 21 Mercer again tonight.  The legendary graffiti/tattoo artist Mr. Cartoon was in town to promote the release of his new collaborative effort with Nike sportswear.  Mr. Cartoon was commissioned by Nike to create a set of images and logos for USA soccer as they prepare for World Cup play in South Africa.

 Mr. Cartoon signs for a fan.

Dubbed the True Colors series, Nike sportswear also commissioned 5 other artists from Brazil, England, France, South Africa and the Netherlands.  Each artist brought his own flair to his home country's gear.  World Cup play kicks off in 43 days.

Mr. Cartoon put together this video with Nike talking about his work on the project, how it came about and his creative process.


The sports wear is available for purchase here.

As usual, it was a very nice time at the store.  I did my usual networking and shot the breeze with friends.  Fans of Mr. Cartoons work had the opportunity to customize t-shirts and the upcoming Nike Blazer x Mr. Cartoon release at the store.  Nike employees assisted customers on a special Nike iD site to create their very own products.  Those that customized t-shirts had their creations printed immediately in the store.

Here are a few pics from the event:

video via: www.nike.com

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